Custom Entity Configuration allows you to set matching rules using custom entities present in your CRM.
Custom Entity Configuration can be found within the Settings page:
From here, you can add custom entities to be used for matching by drag and dropping entities on the left into the settings box on the right.
Entity Name: The name of the Entity in which you want to add custom entity matching criteria.
Master Record Based On: Set whether the master record will be based on sequential rules or scoring rules.
Auto Fill Based On: Set whether auto fill is based on sequential rules or scoring rules.
Mergeable: Set whether or not the entity is mergeable.
Display & Auto Fill: This button will take you through to the Display & Auto Fill settings page.
Master Record: This button will take you through to the Master Record settings page.